I design and deliver custom courses, workshops, and short programmes in business sustainability, research methods, entrepreneurship and family business, working with universities, PhD programmes, entrepreneurs and organisations across Europe.
My teaching approach brings together research, self-awareness, and entrepreneurship, combining academic rigour with reflective and applied learning.
Workshops are grouped below by primary audience.
UNIVERSITY WORKSHOPS FOR MASTER’S & PHD STUDENTS
Essential research skills
A hands-on, interactive course that builds core academic writing and research skills, with a critical and responsible use of AI to support early-stage research projects.
Learning Objective: Write a short research idea based on a feasible, clear and focused research question and appropriate academic sources.
Target audience: Master’s and PhD students with no or little prior experience in academic and applied research.
Duration: 12-15 hours (4-5 working days)
Collaboration in academia: working across disciplines and managing conflict
A practical workshop on research collaboration, focused on communication, co-authorship, interdisciplinary work and conflict management using emotional intelligence and non-violent communication.
Learning objectives: Communicate research ideas effectively across disciplines; manage collaboration and co-authorship challenges constructively.
Target audience: PhD students and early-stage researchers (also aiming to engage in interdisciplinary projects).
Duration: 3 hours
Qualitative research methods
A hands-on workshop introducing core qualitative research methods, with a specific focus on data collection through interviews and systematic qualitative data analysis using thematic analysis.
Learning objective: Apply the core steps of thematic analysis to qualitative interview data
Target audience: Bachelor, Master’s and PhD students preparing a early-stage research project.
Duration: 6 hours
Self-awareness for career decisions in academic transitions
A structured and guided workshop to support intentional career decisions by clarifying personal values, goals, and identity in moments of transition or uncertainty.
Learning Objective: Articulate a set of core personal values linked to career decisions in academic settings.
Target audience: Master’s and PhD students.
Duration: 2 hours
What a workshop looks like in practice
Every session blends academic rigour with interactive, reflective activities that help learners connect concepts to their own experience.
To give you a clearer sense of the learning atmosphere, here is a one-page snapshot of an activity I use in “Essential research skills”.
WORKSHOPS FOR ENTREPRENEURS, FAMILY BUSINESSES & START-UPS
Self-awareness for conscious entrepreuners
A practical workshop that helps entrepreneurs clarify their personal values, connect them to sustainability goals, and communicate their entrepreneurial identity through storytelling for the website or social media.
Learning Objective: Draft an entrepreneurial statement grounded in personal values, purpose, and impact.
Target audience: Entrepreneurs, start-ups, and early-stage founders with an interest in sustainability.
Duration: 2,5 hours
Leveraging place attachment in family businesses
An applied workshop exploring how family businesses can transform territorial roots, history, and place attachment into a distinctive and authentic competitive advantage.
Learning objective: Draft a communication piece for the website or social media connecting family history and territorial roots to business identity.
Target audience: Family business owners, students involved in family businesses.
Duration: 2 hours
Navigating Roles and Relationships in Family Businesses
An interactive workshop focused on how family dynamics (roles, expectations and unspoken tensions) shape decision-making, governance and day-to-day collaboration in the business.
Learning objective: Identify practical insights to support clearer roles, more constructive conversations and conscious decisions.
Target audience: Family business owners and next-generation members; students involved in or considering a role in their family business.
Duration: 2 hours
Didn’t find what you were looking for? Let’s shape it together
Sometimes organisations and professionals seek support that doesn’t fit neatly into predefined categories. Whether you are exploring self-awareness and emotional intelligence, developing entrepreneurial skills, building a more sustainable business, strengthening family business practices, or improving research methods and academic skills, your needs might be unique.
If you have a specific challenge, idea, or goal in mind, I can adapt my services, design a tailored workshop, or create a custom programme that aligns with your context.
Tell me what you have in mind – we can co-create the right solution.
Let’s work together!
1.
Planning
I begin by understanding your needs: timelines, content priorities and target audience.
2.
Customisation
We agree on scope, pricing and dates. This ensures the content aligns fully with your organisational objectives.
3.
Delivery
Once the agreement is in place, I deliver the session on-site or at your preferred location.
Why me?
My approach is both research-based and practice-oriented.
I work with a deep understanding of international students, seeing them beyond the classroom context.
In my classes, nothing is taken for granted, and emotional intelligence forms the foundation of the learning experience.
What students say
“I was truly amazed by how many new and practical things I learned in this module. What fascinated me the most was the fact that the professor brought up so many useful exercises and discussions in class, which really helped students gain a deep understanding of the subject.”
SRH Haarlem University of Applied Sciences student (2025)
“[I liked] the class activities and Alessia’s unique method of engaging students in every activity; it challenges you to follow and pay attention.”
SRH Haarlem University of Applied Sciences student (2025)
“I liked the teacher’s way of teaching! Very direct and straight to the point. The activities were interesting and useful. Alessia was always available to answer our questions and give us recommendations! Thank you.”
Northumbria University – Amsterdam University of Applied Sciences (2024)
“This course was very well thought out, every lesson had a clear structure that helped us understand in detail what each requirement of the final essay is and what each section must include. The field expert has a lot of knowledge and was able to explain everything in a very understandable way. Class was easy to follow.”
Team Academy Amsterdam (2025)
“Great job from Dr Patuelli throughout this semester. She tried to help everyone understand and tailor the classes to our needs.”
Northumbria University – Amsterdam University of Applied Sciences (2023)